Over 3 days, our intimate group of buyers and suppliers came together in this unique and special location to network, connect and see what stunning Tbilisi had to offer.
Of exhibitors said M&I Flagship offered great potential ROI
Overall event score
from our buyers
Average number of enquiries given by buyers during M&I Flagship
Back in the summer of 2024, our famous Flagship took to Georgia where top European MICE buyers and international suppliers made meaningful, lasting connections in just a few days.
Our Flagships are our original event consisting of our signature AI-matched one-to-one meetings, destination activities and evening functions. If you’re looking for an event that caters to a broad spectrum of MICE segments, this is it.
At the heart of our events are our one-to-one meetings and during M&I Tbilisi 24 these took place at our host property, Paragraph Freedom Square, a Luxury Collection Hotel, Tbilisi.
During the balmy Georgian evenings guests connected at unique local venues including Bioli Wellness Resort, the historical Rustaveli National Theatre and the beautiful Château Mukhrani for a farewell evening following a guided tour of its famous cellars.
Buyers immersed themselves in the local area’s potential for MICE groups through their chosen activities including a winery tour, a river cruise, museum tours and more.
M&I Forums are firmly at the top of the leaderboard in connecting MICE buyers and suppliers. The investment truly pays off.”
Vesna Lesnik, Helmsbriscoe
Attending the Forum in Tbilisi was an exceptional experience. The event was meticulously organised, with a seamless blend of professional B2B meetings, innovative cultural experiences, and unparalleled networking opportunities. I left the Forum with new ideas, valuable connections, and a deep appreciation for the MICE industry.”
Sheila Riikonen, Sun Bee Tours
M&I Flagships allows MICE professionals to meet others and have the opportunity to discuss destinations, venues or hotels that they would not have previously thought of. This is really an opportunity to be proactive with our customers by sharing current news and trends for future events.”
Sadia Jammy, Little Big Woman
The Forum in Tbilisi was a great success. The destination was unknown for many of us but the hospitality and the great organisation from M&I made it a special and unique event for 2024.”
Héba Farouk, Oslofjord Convention Center
M&I is one of the highest-quality tradeshows because of the selection of new MICE contacts.”
Sophia Bennani, Nantes Saint-Nazaire Développement
Overall impressions on our social
channels during the campaign
Impressions on our social channels during the event
Types of companies our buyers were from
Types of companies suppliers were from
The regions our buyers are from
Types of companies our buyers are from
$4.2m average annual budget per buyer per event
The regions our suppliers at M&I Flagship Tbilisi were from
Explore the types of organisations our suppliers at this event were representing
Global buyers
16-20 Mar 2025 | Morocco
American curators
24-27 Mar 2025 | Canada
UK & EU buyers
27-29 Aug 2025 | Croatia
The M&I Forum experience streamlined into two impactful days
Open your property up to a new range of events and opportunities by taking advantage of an online assessment created by our event partner, Healthcare Venues, which will determine if your venue is capable of hosting healthcare meetings and events.
If your property passes, you’ll receive Healthcare Venue certification, verifying you to our buyer network as a specialist healthcare venue.
Tim Chudley
Managing Director, Sundial Group
