THE EXPERIENCE

What you can expect as an M&I buyer

We don’t waste your time

You’ll meet the highest-quality MICE venues, destinations, and services over just a few days, saving you months of research and giving you maximum return on your time. 

We offer unbeatable destination discovery 

You’ll discover the MICE highlights of the destination through immersive activities and explore top venues during exclusive site visits and evening receptions.

We guarantee highly targeted meetings 

Our dedicated platform, Wyred, allows you to choose who you want to meet before the event. Your meeting preferences are built into your personalised schedule, ensuring the most productive use of your time.

OUR SUPPLIERS

We offer world-class networking opportunities 

We know that quality meetings and shared experiences make for the best connections. We’ve created a programme where every moment is designed to deliver the greatest potential for business.
OUR HOSTED BUYER PROGRAMME

What’s included

40 targeted one-to-one meetings


Meetings at M&I are the best in the business, personalised to your business needs and supported by cutting-edge AI matchmaking tech and our onsite team.

Destination discovery and site visits

Explore the destination through a range of activities and site visits that give you more opportunities to create valuable connections with suppliers and see the destination through the eyes of your clients.

Your flights, accommodation, and F&B

As part of your hosted buyer package, you'll receive airfare credit, complimentary accommodation at our host venue on the event days, and all F&B during the event.
HOW IT WORKS

Attending M&I as a buyer

We invite a range of high-quality agency, corporate and independent MICE buyers to our events.

M&I Flagship, M&I Express and M&I Fest Global cater to the broadest spectrum of MICE buyers while our specialist Forums cater to specific MICE niches.

  • M&I Healthcare: Healthcare events buyers
  • Luxe by M&I: Luxury meetings and incentive buyers
  • M&I Private: Buyers looking for distinctive properties with an independent spirit

 

For more information on each event, contact your Account Manager or infobuyers@mi-forums.com.

M&I Flagship, M&I Express, and M&I Fest Global cater to a broader spectrum of MICE suppliers, such as high-quality venues, hotels, conference centres, destinations, and DMCs while our specialist Forums cater to specific MICE niches.

 

  • M&I Healthcare: Healthcare-certified venues
  • Luxe by M&I: Exquisite properties for high-end incentives
  • M&I Private: Boutique hotels, local and regional hotel groups, and venues of character.

 

For more information on each event, contact your Account Manager or email infobuyers@mi-forums.com.

As part of the hosted buyer package, you will receive accommodation for the duration of the event, flight allowance, access to all networking dinners, evening activities, and lunches, prescheduled meetings, and the opportunity to choose from a range of destination discovery activities. 

We cannot reserve any spaces. Our guestlist operates on a firstcome, firstserved basis. 

It’s important that you stay for the entire event – this ensures you get maximum value from the event experience and can meet with the widest selection of properties, both within your scheduled meetings, and during shared experiences and social evenings. 
You have to stay for the entire duration of the event. This ensures you get maximum value from the event experience and can meet with the widest selection of properties during shared experiences and social evenings outside your meeting schedule. However, if this is not possible for you, please get in touch with your Account Manager. 
As part of the hosted buyer package, you will receive a travel allowance which can be put towards flights or trains to and from the event. Hosted buyers can arrange their own travel and submit it for reimbursement. Please note that travel to and from your local airport or train station isn’t covered. 
Please contact your Account Manager to receive a provisional event schedule. Once you are confirmed for an event you will receive Forum-specific communications and access to our event platform, Wyred, where you can find all the programme details, information on social functions, and choose your activities.  
FAM trips are available at some of our events. Please contact the Buyer Experience team or your Account Manager for more information.  
Please refer to our T&Cs. 
What our buyers are saying
UPCOMING EVENTS

See where we’re going next

FEATURED CONTENT

Articles and insights

Get exclusive insights into MICE destinations, industry trends, recent case studies, and all things M&I.

The future is green: Anna Peters from Evolve Events on how sustainability is reshaping MICE

The events industry is embracing a monumental shift towards sustainability and eco-conscious practices as 2024 ushers in an undeniable call to climate action. According to Anna Peters, Creative Director of Evolve Events and a CN Awards Event Influencer of the Year

M&I Fest: Richard Barnes gives the lowdown on M&I's new event in Marrakesh

With the new year underway and March in our sights, we felt a chat with our CEO, Richard Barnes, about m&i Fest Marrakesh 24 would be just the antidote for the January blues. If you didn’t know, Fest is our biggest event yet, combining the choice of an exhibition with the personalisation…

RELIVE OUR RECENT EVENTS

See the M&I experience

Your M&I journey starts here
Need to find out more or speak to our team?
FEATURED EVENTS

M&I Fest Global Marrakech

Global Buyers
16-20 Mar 2025 | Morocco

M&I Fest Global Marrakech

The must-attend event for MICE
Learn more

Luxe Lake Louise

UK & EU buyers
24-27 Mar 2025 | Canada

Luxe Lake Louise

Connect with luxury incentive travel professionals in Canada’s premier incentive destination
Learn more

M&I Express Zagreb

UK & EU buyers
27-29 Aug 2025 | Croatia

M&I Express Zagreb

The M&I Forum experience streamlined into two impactful days

Learn more

Do you already have a
M&I buyer profile?

Get the industry tick of approval

Become a healthcare verified venue

Open your property up to a new range of events and opportunities by taking advantage of an online assessment created by our event partner, Healthcare Venues, which will determine if your venue is capable of hosting healthcare meetings and events.

 If your property passes, you’ll receive Healthcare Venue certification, verifying you to our buyer network as a specialist healthcare venue.

What’s included?

Our Compliant Venues assessment and training appears to have given bookers in the healthcare industry increased confidence in us. Knowing that we have been assessed and trained in the regulatory and compliance rules of their sector, they feel more reassured than ever that we are best placed to manage their events with expertise and sensitivity.

Tim Chudley
Managing Director, Sundial Group

Find out more about our partner, Healthcare Venues, and how to get verified.