A look back on

M&I Flagship

Sardinia | 25-29 Sept 2024

Looking back at M&I Flagship Sardinia 2024

In September 2024 we took a group of MICE professionals to the Italian jewel of the Mediterranean Sea for our last Flagship of the year.  

days
buyers
suppliers
meetings
M&I Flagship In numbers
Group 10051 (1)

90%

Of exhibitors said M&I Flagship offered great potential ROI

Group 10057 (1)

97/100

Overall event score
from our buyers

7RFPS

Average number of enquiries given by buyers during M&I Flagship

The Programme

Unrivalled ROI on the Italian island

The must-attend dates in the MICE calendar: our Flagship Forums set the gold standard for events.

Designed to meet all MICE industry needs, these original-format gatherings deliver unmatched ROI, offering top buyers and suppliers three days of one-to-one meetings and immersive networking opportunities for impactful connections and business growth.

Discovery & connection: a match made in Sardinia

Newcomers enjoyed a welcome breakfast, allowing them to get to know their assigned buddy, before their first set of meetings, set across three purpose-built spaces at our host property, Forte Village Sardinia: Sala Verde and Sala Bianca, Sala Cristalli. 

Evenings played out across a range of unique local venues, starting at Forte Village’s very own Casa del Custode, then newly-renovate beach club Rada di Nora, and finally, back at Forte Village. 

Attendees enjoyed an afternoon of Coastal Connections, hosted by Forte Village,  including go-karting, tennis and padel. Others explored further afield, with vineyard trips, a jeep tour, hiking expedition and an ancient ruins tour. 

The memories

What our community is saying

Event partners

Forte Village-c
FA Travel
rada

The event footprint

2.25 M

Overall impressions on our social
channels during the campaign

150,000

Impressions on our social channels during the event

Buyers who attended

Buyer geographic breakdown

The regions our buyers were from

Buyer types

Types of companies our buyers were from

Suppliers who attended

Supplier geographic breakdown

The regions our suppliers were from

Supplier types

Types of companies suppliers were from

UPCOMING EVENTS

See where we’re going next

Buyer geographic breakdown

The regions our buyers are from

UK & Ireland
Benelux
Germany
France
Italy
Spain
Other
Buyer Types

Buyer types

Types of companies our buyers are from

$4.2m average annual budget per buyer per event

Supplier geographic breakdown

The regions our suppliers at M&I Flagship Sardinia were from

Italy
Spain
Germany
UK & Ireland
France
Benelux
Other

Supplier types

Explore the types of organisations our suppliers at this event were representing

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Do you already have a
M&I buyer profile?

Get the industry tick of approval

Become a healthcare verified venue

Open your property up to a new range of events and opportunities by taking advantage of an online assessment created by our event partner, Healthcare Venues, which will determine if your venue is capable of hosting healthcare meetings and events.

 If your property passes, you’ll receive Healthcare Venue certification, verifying you to our buyer network as a specialist healthcare venue.

What’s included?

Our Compliant Venues assessment and training appears to have given bookers in the healthcare industry increased confidence in us. Knowing that we have been assessed and trained in the regulatory and compliance rules of their sector, they feel more reassured than ever that we are best placed to manage their events with expertise and sensitivity.

Tim Chudley
Managing Director, Sundial Group

Find out more about our partner, Healthcare Venues, and how to get verified.