For our first LUXE by M&I event in the 2025 calendar, we brought together curators and luxury providers, with the stunning backdrop of the Canadian Rockies
Of exhibitors said LUXE by M&I offered great potential ROI
Overall event score
from delegates
Average number of enquiries given by buyers during Luxe by M&I
This March we headed to the stunning destination of Lake Louise, in Canada, to bring together our American luxury providers with top curators.
Over three days, the delegates had one-to-one meetings with the exclusive guestlist we’d curated, enjoyed elegant soirées to build on those relationships outside of the meeting room and got a taste of this incredible incentive travel destination for themselves through shared experiences.
Fairmont Chateau Lake Louise offered the ideal setting for LUXE Lake Louise, with its plethora of high-end accommodation, meeting space, amenities and breath-taking lakeside location.
The distinguished soirées took place at Brewster Barn, Banff Gondola, Fairmont Banff Springs and Fairmont Chateau Lake Louise, each showcasing the culture and the outstanding scenery.
There were a number of shared experiences, each giving our delegates the chance to explore the luxurious side of Lake Louise. Skiing, snow tubing and snowshoeing were all on the agenda, as well as an unforgettable ice walk through the Johnston Canyon.
LUXE by M&I is unlike any other event I’ve attended in the luxury travel space. What made it truly stand out was the energy, the quality of the attendees, and the opportunity to build genuine connections.”
Michelle Rodriguez Suarez, Riverside Collection GmbH & Co.KG
A seamless experience from start to finish with exceptional attention to detail, gorgeous venues and quality suppliers.”
Susannah Winfield, University of Texas at Austin & Executed Productions
Well organized event with qualified buyers, walked away with many great connections and new opportunities.”
May Gerald, Rosewood Baha Mar
LUXE by M&I is the ultimate event for elite travel professionals – exclusive connections, cutting-edge luxury trends, and unparalleled networking. A must-attend for those shaping the future of luxury travel.”
Maro Kasparian, Travelteck
It was my first time attending an M&I event, and it was amazing – staff, venue, food, activities, meetings and networking – all fantastic. Looking forward to the next one.”
Rafael Garcia, Secrets & Breathless Riviera Cancun Resort & Spa
The LUXE Lake Louise Forum was, without a doubt, one of the most invaluable industry gatherings I’ve had the pleasure of attending in my nine-year travel career! Every single aspect was just… magical.”
Danene Dustin, Morris Meetings & Incentives
Overall impressions on our social
channels during the campaign
Impressions on our social channels during the event
Types of companies our buyers were from
Types of companies suppliers were from
Global curators
16 – 19 May 2025 | Greece
Global curators
16 – 19 May 2025 | Greece
Discover Europe’s most exclusive incentive destination while growing your high-end network
providers
curators
EU & American buyers
19 - 22 Jun 2025 | United States
EU & American buyers
19 - 22 Jun 2025 | United States
Forge new cross-continental partnerships
suppliers
buyers
Transform your healthcare events business
UK & EU buyers
27 – 29 Aug 2025 | Croatia
UK & EU buyers
27 – 29 Aug 2025 | Croatia
The M&I Forum experience streamlined into two impactful days
suppliers
buyers
An intimate event showcasing singular properties of character
UK & EU buyers
12 – 16 Oct 2025 | Türkiye
Benefit from our signature Flagship ROI in Türkiye’s most up-and-coming MICE destination
suppliers
buyers
19 –23 Oct 2025 | Spain
19 –23 Oct 2025 | Spain
Foster new cross-continental business relationships
suppliers
buyers
UK & EU buyers
30 Nov – 4 Dec 2025 | UAE
Discover the Pearl of the Middle East while building lasting MICE connections
suppliers
buyers
© M&I is part of Worldwide Events, a division of Worldwide Events Group Ltd which includes PLE, 27 Furnival St, London EC4A 1JQ
Affiliate Company: White Label Travel
The regions our buyers are from
Types of companies our buyers are from
$5.3m average annual budget per buyer per event
The regions our suppliers at LUXE Lake Louise were from
Explore the types of organisations our suppliers at this event were representing
EU & American buyers
19-22 Jun 2025 | United States
Forge new cross-continental partnerships
Benefit from our signature Flagship ROI in Türkiye’s most up-and-coming MICE destination
UK & EU buyers
27-29 Aug 2025 | Croatia
The M&I Forum experience streamlined into two impactful days
Open your property up to a new range of events and opportunities by taking advantage of an online assessment created by our event partner, Healthcare Venues, which will determine if your venue is capable of hosting healthcare meetings and events.
If your property passes, you’ll receive Healthcare Venue certification, verifying you to our buyer network as a specialist healthcare venue.
Tim Chudley
Managing Director, Sundial Group