A look back on
M&I Private
Sorrento | 21-24 April 2024
Looking back at M&I Private Sorrento 2024
Our much-loved M&I Private Forum took to Sorrento in April 2024, where we connected buyers looking for properties with an independent spirit.
M&I Private in numbers

Of exhibitors said M&I Private offered great potential ROI

Overall event score from our buyers

Average number of enquiries given by buyers during M&I Private
The Programme

An intimate event showcasing independent & boutique hotels
Our much-loved M&I Private Forum took to Sorrento in April 2024, where we connected buyers looking for properties with an independent spirit with boutique hotels, local and regional hotel groups, and venues of character.
Delegates delighted in the Sorrento Peninsulas’ many MICE offerings, from its destination activities to its quintessentially Italian venues, all while connecting across our targeted 1-2-1 meetings and networking dinners in an intimate group fostering stronger business relationships.

A curated and select experience
After 35 pre-scheduled meetings at our host property, Hilton Sorrento Palace, delegates attended destination activities, including a trip to Capri or a pizza masterclass to Pompeii or kayaking.
Guests got to experience multiple different event spaces in Hilton Sorrento Palace for both our first and final evening – the Sorrento Lounge, L'Agrumeto and L'Affresco – giving buyers a comprehensive view of the property's capabilities. While our second evening allowed attendees to connect over traditional Neapolitan cuisine at O'Parrucchiano La Favorita.
What our community is saying
M&I Private is a great size for a MICE Forum. High quality, productive meetings with suppliers and fantastic networking opportunity with colleagues/other buyers.
Heike Mai, Helmsbriscoe
The event footprint
Overall impressions on our social channels during the campaign
Impressions on our social channels during the event
Buyers who attended
Buyer geographic breakdown
The regions they were from

Buyer types
Types of companies they were from

Suppliers who attended
Supplier geographic breakdown
The regions they were from

Supplier types
Types of companies they were from




